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View Full Version : 9 Ways to improve the performance of your adcopies and headlines


Sam
02-08-2007, 02:13 PM
1. Use extra white space creatively in your subject line

2. Combine capital letters with lower case letters

3. Add text symbols in your subject lines

4. Begin with the word "STOP!"

5. Ask people questions in your message or ad copy

6. Use the word free in your message or ad copy

7. Don't use unbelievable claims

8. Do not use all capital letters

9. Test different versions to see which converts in the most conversions.


If you have any questions concerning this just go ahead and ask.

boron
02-09-2007, 01:47 AM
StoP! I'm not making unbelievable claims, like offering you FrEE $,€,Ł
or http://www.ratesfx.com/resources/symbols/yuan.png for your AnSwEr, but may I ask what is an extra white space from #1. point?

(Currency symbols in png format (http://www.ratesfx.com/resources/symbols.html).)

Submerge
02-09-2007, 11:10 AM
Whitespace as in spacing, or spacing out the characters in a word, which can be done through css.

boron
02-09-2007, 12:03 PM
Little confused...The first post is about sending mails or what? "Spacing out" of characters is Black Hat SEO, as I know, using this on a site is a bad advice, if we are talking about sites.

Submerge
02-10-2007, 04:52 PM
How is spacing out characters bad SEO? It's shouldn't be any different in appearance to bots.

affiliate7
02-17-2007, 04:47 PM
- To increase your ad copy it's better to understand the features and the benefit of your prodcuts or services.
- your aim benefit should be in your headline and the first line should be another benefit.
- the second line should be a features.
- the ask your prospects to take action
- depending to your ad copy you can manipulate your benefits and features , it's not the same as an ad copy of google adwords and solo ads.

Mystic
02-18-2007, 12:38 AM
4. Begin with the word "STOP!"

Generally, I ignore something if I see something like that. Its overyt sensationalism.